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~subject:"Preisdifferenzierung"
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Preisdifferenzierung
Consumer behaviour
16
Konsumentenverhalten
16
Einzelhandel
9
Retail trade
9
USA
9
United States
9
Preismanagement
8
Pricing strategy
8
Cruise
7
Kreuzfahrt
7
Sales promotion
6
Verkaufsförderung
6
Online retailing
5
Online-Handel
5
Beziehungsmarketing
4
Einzelhandelspreis
4
Food retailing
4
Internet marketing
4
Lebensmitteleinzelhandel
4
Online-Marketing
4
Relationship marketing
4
Retail price
4
Benchmarking
3
Cruise industry
3
Dienstleistungsqualität
3
Low-cost strategy
3
Niedrigpreisstrategie
3
Price discrimination
3
Rabatt
3
Rebate
3
Retailing
3
Revenue management
3
Revenue-Management
3
Service quality
3
Social Web
3
Social web
3
Benzin
2
Brand image
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Brand management
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English
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Gauri, Dinesh Kumar
3
Bagchi, Rajesh
1
Biswas, Abhijit
1
Cai, Fengyan
1
Guha, Abhijit
1
Jha, Subhash
1
Kwortnik, Robert J.
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Namin, Aidin
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International journal of hospitality management
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
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ECONIS (ZBW)
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Can rounding up price discounts reduce sales?
Jha, Subhash
;
Biswas, Abhijit
;
Guha, Abhijit
;
Gauri, …
- In:
Journal of consumer psychology : JCP ; the official …
34
(
2024
)
2
,
pp. 343-350
Persistent link: https://www.econbiz.de/10014534704
Saved in:
2
Improving revenue performance with third-degree price discrimination in the cruise industry
Namin, Aidin
;
Gauri, Dinesh Kumar
;
Kwortnik, Robert J.
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012293804
Saved in:
3
Boomerang effects of low price discounts : how low price discounts affect purchase propensity
Cai, Fengyan
;
Bagchi, Rajesh
;
Gauri, Dinesh Kumar
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 804-816
Persistent link: https://www.econbiz.de/10011435803
Saved in:
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