Zhang, Min; Zhao, Xiande; Qi, Yinan - In: International Journal of Production Economics 158 (2014) C, pp. 145-155
-plant coordination and supply chain coordination) and product modularity on mass customization capability (MCC) development. We develop a … to test the research model using partial least squares. Our results show that product modularity, cross … increase product modularity, whereas supply chain coordination does not. We also find that such empirical results are not …