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~subject:"Public relations"
~subject:"Website"
~type:"article"
~type_genre:"Fallstudie"
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Public relations
Website
Social Web
243
Social web
243
Welt
163
World
163
Deutschland
78
Germany
78
Developing countries
55
Entwicklungsländer
55
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52
United States
52
Internet marketing
49
Online-Marketing
49
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39
Beziehungsmarketing
33
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33
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33
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33
Multinationales Unternehmen
32
Transnational corporation
32
Innovation management
31
Innovationsmanagement
31
Corporate Social Responsibility
30
Corporate social responsibility
30
Öffentlichkeitsarbeit
27
Knowledge transfer
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25
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24
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24
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Globalisierung
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23
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22
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48
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24
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35
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Adi, Ana
2
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1
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1
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1
Avery, Albert E.
1
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1
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1
Basset, Guy
1
Bauer, Theresa
1
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1
Berresheim, Patrick
1
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1
Briand, Danièle
1
Caba-Pérez, María del Carmen
1
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1
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1
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1
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1
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1
Damen, Dennis
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1
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1
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1
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1
Golik Klanac, Nataša
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1
Gurău, Călin
1
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1
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1
Herzig, Christian
1
Hutter, Dorothee
1
Jones, Brian
1
Jones, Susan M.
1
Kalaitzakis, Emmanouil
1
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Corporate social responsibility in the digital age
4
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
4
Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
3
Communicating corporate social responsibility : perspectives and practice
2
PR-Kampagnen
2
Social-Media-Handbuch : Theorien, Methoden, Modelle
2
Analyzing the strategic role of social networking in firm growth and productivity
1
Cases on branding strategies and product development : successes and pitfalls
1
Corporate communications : an international journal
1
Culture and creativity in organizations and societies
1
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
1
E-business managerial aspects, solutions and case studies
1
Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
1
European journal of marketing : EJM
1
Field guide to case study research in business-to-business marketing and purchasing
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
ICT management in non-profit organizations
1
International journal of business information systems : IJBIS
1
International journal of electronic commerce : IJEC
1
International journal of nonprofit & voluntary sector marketing
1
International journal of nonprofit and voluntary sector marketing
1
Journal of business market management : jbm
1
Journal of electronic commerce research : JECR
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of marketing management : MM
1
Journal of retailing and consumer services
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Management communication quarterly
1
Social entrepreneurship as a catalyst for social change
1
Sport management review
1
Strategies and communications for innovations : an integrative management view for companies and networks
1
Successful social media and ecommerce strategies in the wine industry
1
The dark side of social media : a consumer psychology perspective
1
The journal of business and economic studies
1
Tourism management : research, policies, practice
1
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
1
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ECONIS (ZBW)
48
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21
Co-evolving e-tail and on-line communities : conceptual framework
Macaulay, Linda A.
;
Keeling, Kathy
;
McGoldrick, Peter
; …
- In:
International journal of electronic commerce : IJEC
11
(
2007
)
4
,
pp. 53-77
Persistent link: https://www.econbiz.de/10003505761
Saved in:
22
Uniformity in franchising : a case study of a french franchise network with several franchisees having their own website
Perrigot, Rozenn
;
Basset, Guy
;
Briand, Danièle
; …
- In:
Journal of marketing channels : ... distribution …
20
(
2013
)
1/2
,
pp. 99-119
Persistent link: https://www.econbiz.de/10009731436
Saved in:
23
Cultural perspective on social entrepreneurship : a case study of Facebook usage by a community-based cancer treatment center in rural Thailand
Chaidaroon, Suwichit
;
Mak, Angela Ka Ying
- In:
Social entrepreneurship as a catalyst for social change
,
(pp. 85-114)
.
2013
Persistent link: https://www.econbiz.de/10010209013
Saved in:
24
Measuring service quality in online luxury goods retailing
Türk, Brigitte
;
Scholz, Michael
;
Berresheim, Patrick
- In:
Journal of electronic commerce research : JECR
13
(
2012
)
1
,
pp. 88-103
Persistent link: https://www.econbiz.de/10009565314
Saved in:
25
Redeveloping the research section of Meningitis UK's website : a case study report
Witt, Jana
;
Rowland, Kate
;
Wilkinson, Clare
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
3
,
pp. 209-218
Persistent link: https://www.econbiz.de/10009778680
Saved in:
26
Case study electro-mobility : RWE mobility
Reimann, Katja
;
Reichert, Carolin
- In:
Strategies and communications for innovations : an …
,
(pp. 339-350)
.
2011
Persistent link: https://www.econbiz.de/10008987441
Saved in:
27
The website as an integrated marketing tool : an exploratory study of French wine producers
Gurău, Călin
;
Duquesnois, Franck
- In:
Journal of small business and entrepreneurship : JSBE ; …
24
(
2011
)
1
,
pp. 17-28
Persistent link: https://www.econbiz.de/10008987960
Saved in:
28
The diffusion of internet technology in rural Minnesota : an empirical study
Jones, Susan M.
;
Stover, Ronald G.
- In:
E-business managerial aspects, solutions and case studies
,
(pp. 270-288)
.
2011
Persistent link: https://www.econbiz.de/10009158242
Saved in:
29
nachhaltigkeitskommunikation.de : das Internet als Medium der unternehmerischen Nachhaltigkeitskommunikation in Deutschland
Godemann, Jasmin
;
Herzig, Christian
- In:
Umweltwirtschaftsforum : uwf ; die …
19
(
2011
)
3/4
,
pp. 237-243
Persistent link: https://www.econbiz.de/10009511452
Saved in:
30
Begeisterung für politische Themen wecken : die Kampagne "Gold für Menschenrechte" von Amnesty International
Schallock, Jessica
- In:
PR-Kampagnen
,
(pp. 197-215)
.
2011
Persistent link: https://www.econbiz.de/10009306370
Saved in:
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