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~subject:"Public relations"
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Michelis, Daniel
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Social-Media-Handbuch : Theorien, Methoden, Modelle
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ECONIS (ZBW)
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Die sozialen Medien des Web 2.0 : strategische und operative Erfolgsfaktoren am Beispiel der Facebook-Kampagne des WWF
Gysel, Sascha
;
Michelis, Daniel
;
Schildhauer, Thomas
- In:
Social-Media-Handbuch : Theorien, Methoden, Modelle
,
(pp. 221-235)
.
2010
Persistent link: https://www.econbiz.de/10008771873
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2
Groundswell (Charlene Li, Josh Bernoff)
Michelis, Daniel
- In:
Social-Media-Handbuch : Theorien, Methoden, Modelle
,
(pp. 204-217)
.
2010
Persistent link: https://www.econbiz.de/10008771874
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