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~subject:"Retail trade"
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Retail trade
Consumer behaviour
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Relationship marketing
36
Beziehungsmarketing
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Brand management
30
Markenführung
30
Brand image
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Markenimage
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Internet marketing
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Online-Marketing
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Social Web
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Social web
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Markenartikel
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Corporate Social Responsibility
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Corporate social responsibility
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Dienstleistungsqualität
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Service quality
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Customer satisfaction
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Einzelhandel
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Emotion
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Kundenzufriedenheit
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Online retailing
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Online-Handel
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Bibliometrie
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Advertising effects
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Confidence
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Nachhaltige Entwicklung
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Sustainable development
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Vertrauen
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Werbewirkung
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E-commerce
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Firm performance
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Influencer marketing
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Alasker, Thamir Hamad
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Marketing intelligence & planning
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ECONIS (ZBW)
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1
The effect of retailer CSR and consumer environmental responsibility on green consumption behaviors : mediation of environmental concern and customer trust
Saif, Saad
;
Zameer, Hashim
;
Wang, Ying
;
Ali, Qadir
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 149-167
Persistent link: https://www.econbiz.de/10014469246
Saved in:
2
Channel integration in grocery retailers via mobile applications
Yen, Yung-Shen
- In:
Marketing intelligence & planning
41
(
2023
)
4
,
pp. 427-441
Persistent link: https://www.econbiz.de/10014313029
Saved in:
3
Investigating retailing customers' adoption of augmented reality apps : integrating the unified theory of acceptance and use of technology (UTAUT2) and task-technology fit (TTF)
Khashan, Mohamed A.
;
Elsotouhy, Mohamed M.
;
Alasker, …
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 613-629
Persistent link: https://www.econbiz.de/10014313072
Saved in:
4
How perceived corporate social responsibility affects consumer citizenship behavior? : investigating the mediating roles of perceived employee behavior and consumer company identif...
Utkarsh
;
Singh, Harmanjit
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 1037-1053
Persistent link: https://www.econbiz.de/10014381233
Saved in:
5
How online shopping experiences shape consumer webrooming behavior
Schiessl, Djonata
;
Korelo, Jose
;
Dias, Helison Bertoli Alves
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 16-30
Persistent link: https://www.econbiz.de/10013532103
Saved in:
6
Retail crowding : meta-analysis of contextual and cultural moderators
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10013172890
Saved in:
7
Antecedents of similarity perception for store-branded lookalikes
Zhou, Li
- In:
Marketing intelligence & planning
40
(
2022
)
2
,
pp. 169-183
Persistent link: https://www.econbiz.de/10013172919
Saved in:
8
Retail tenant mix effect on shopping mall's performance
Xu, Yishuang
;
Yiu, Chung Yim
;
Cheung, Ka Shing
- In:
Marketing intelligence & planning
40
(
2022
)
2
,
pp. 273-287
Persistent link: https://www.econbiz.de/10013172946
Saved in:
9
Impact of retailing technology during business shutdown
Rajagopal
- In:
Marketing intelligence & planning
40
(
2022
)
4
,
pp. 441-459
Persistent link: https://www.econbiz.de/10013393441
Saved in:
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