//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"SMEs"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing function"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
SMEs
Marketing function
13
marketing function
8
Marketing
7
Marketing management
7
Marketingmanagement
7
Firm performance
4
Beziehungsmarketing
3
International marketing function
3
International performance
3
Market orientation
3
Relationship marketing
3
Unternehmenserfolg
3
Consumer behaviour
2
Customer value
2
EU countries
2
EU-Staaten
2
East and West
2
Entrepreneurship
2
Importance of marketing
2
Interaction
2
International market entry
2
International marketing
2
International marketing influence
2
Internationaler Markteintritt
2
Internationales Marketing
2
Konsumentenverhalten
2
Kundenwert
2
Marketing Function
2
Marketing department
2
Marketing department’s influence
2
Strategic orientations
2
Accountable
1
Analyse de contenu
1
Artificial intelligence
1
B-to-B-Marketing
1
Balanced Inbound and Outbound marketing
1
Bank
1
Betriebliche Wertschöpfung
1
Business ethics
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
German
1
English
1
Author
All
Ancillai, Chiara
1
Bartoloni, Sara
1
Cant, Michael C.
1
Gregori, Gian Luca
1
Pascucci, Federica
1
Rabie, Claudette
1
Wiid, Johannes A.
1
more ...
less ...
Published in...
All
International journal of internet marketing and advertising : IJIMA
1
Problems and perspectives in management : PPM ; international research journal
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Are SMEs "cutting corners" on social media marketing? : an exploratory study in the Italian context
Bartoloni, Sara
;
Ancillai, Chiara
;
Pascucci, Federica
; …
- In:
International journal of internet marketing and …
13
(
2019
)
4
,
pp. 302-320
Persistent link: https://www.econbiz.de/10012155301
Saved in:
2
Small and medium enterprise development : do traditional marketing functions have a role to play?
Rabie, Claudette
;
Cant, Michael C.
;
Wiid, Johannes A.
- In:
Problems and perspectives in management : PPM ; …
13
(
2015
)
4
,
pp. 79-84
Persistent link: https://www.econbiz.de/10011560630
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->