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~subject:"Social Web"
~type_genre:"Aufsatz im Buch"
~type_genre:"Conference paper"
~type_genre:"Handbuch"
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Social Web
Welt
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7,280
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4,644
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3,263
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Möslein, Kathrin
10
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7
Di Virgilio, Francesca
7
Dölling, Steffen
7
Fantapié Altobelli, Claudia
7
Füller, Johann
7
Kollmann, Tobias
7
Möhlenbruch, Dirk
7
Camilleri, Mark Anthony
6
Hinson, Robert
6
Klamma, Ralf
6
Korflesch, Harald F. O. von
6
Krcmar, Helmut
6
Michelis, Daniel
6
Pleil, Thomas
6
Wiedmann, Klaus-Peter
6
Bauer, Hans H.
5
Ferri, Fernando
5
Grifoni, Patrizia
5
Hennigs, Nadine
5
Langner, Sascha
5
Leimeister, Jan Marco
5
Manzoor, Amir
5
Meckel, Miriam
5
Ratten, Vanessa
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Smit, Edith G.
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Uhl, Axel
5
Walsh, Gianfranco
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4
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4
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Handbook of social media management : value chain and business models in changing media markets
39
Web 2.0 : neue Perspektiven für Marketing und Medien
35
Social media and crisis communication
28
Contemporary issues in social media marketing
23
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
23
Digital transformation in journalism and news media : media management, media convergence and globalization
21
Handbook of research on integrating social media into strategic marketing
21
Social Branding : Strategien - Praxisbeispiele - Perspektiven
20
Analyzing the strategic role of social networking in firm growth and productivity
19
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
19
Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder
18
The SAGE handbook of social media marketing
18
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
16
Virtual enterprises communities & social networks : Workshop GeNeMe '10 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.10.2010
16
Information diffusion management and knowledge sharing ; volume 2
15
Organizations and social networking : utilizing social media to engage consumers
15
Personalentwicklung 2.0 : Lernen, Wissensaustausch und Talentförderung der nächsten Generation
14
Strategic customer relationship management in the age of social media
14
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
13
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
13
Social Media in der Organisationskommunikation : empirische Befunde und Branchenanalysen
13
Social media in strategic management
13
Social media listening and monitoring for business applications
13
The Routledge companion to digital consumption
13
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
13
Web 2.0 : the business model
13
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
12
Computer-mediated marketing strategies : social media and online brand communities
12
Consumer psychology in a social media world
12
Der Einsatz Sozialer Medien im Sport : Gestaltung, Vermarktung, Monetarisierung
12
Digital Business in Africa : Social Media and Related Technologies
11
Digital Public Affairs : Social Media für Unternehmen, Verbände und Politik
11
Handbook of research on business social networking ; Vol. 2
11
Harnessing the power of social media and web analytics
11
Marke und digitale Medien : der Wandel des Markenkonzepts im 21. Jahrhundert
11
Social-Media-Handbuch : Theorien, Methoden, Modelle
11
Consumers@work : zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
10
E-collaboration ; Vol. 1
10
Enterprise 2.0 : Unternehmen zwischen Hierarchie und Selbstorganisation
10
Kultur 2.0 : neue Web-Strategien für das Kulturmanagement im Zeitalter von Social Media
10
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ECONIS (ZBW)
2,986
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1
Digitalization and academic research : knowing of and using digital services and software to develop scientific papers
Brunetti, Federico
;
Bonfanti, Angelo
;
Chiarini, Andrea
; …
- In:
The TQM journal : the international review of …
35
(
2023
)
5
,
pp. 1135-1155
Persistent link: https://www.econbiz.de/10014321600
Saved in:
2
Marketing in the Metaverse : exploring marketing opportunities and potential pitfalls
Wannow, Stefanie
;
Beck, Chiara
- In:
Zukunft des Marketings
,
(pp. 57-76)
.
2023
opportunities in the Metaverse. However, there is great uncertainty regarding effective strategies in this new "
world
". As research …
Persistent link: https://www.econbiz.de/10014516198
Saved in:
3
The evolution of corporate Twitter usage
Al Guindy, Mohamed
;
Naughton, James P.
;
Riordan, Ryan
- In:
Journal of business finance & accounting : JBFA
51
(
2024
)
3/4
,
pp. 819-845
Persistent link: https://www.econbiz.de/10014541709
Saved in:
4
#WhatIsDemocracy : finding key actors in a Chinese influence campaign
Jacobs, Charity S.
;
Carley, Kathleen M.
- In:
Computational & mathematical organization theory
30
(
2024
)
2
,
pp. 127-147
Persistent link: https://www.econbiz.de/10014560509
Saved in:
5
The evolution of CSR information disclosure from Web 1.0 to Web 2.0
Du, Jiaxu
;
Wang, Kangding
- In:
Harnessing technology for knowledge transfer in …
,
(pp. 203-226)
.
2024
Persistent link: https://www.econbiz.de/10014531415
Saved in:
6
Designing reputation mechanisms for online labor platforms : an empirical study
Bagnoud, Alexandre
;
Pätzmann, Lena-Marie
;
Back, Andrea
- In:
Towards Digital and Sustainable Organisations : People, …
,
(pp. 183-200)
.
2024
Persistent link: https://www.econbiz.de/10014543749
Saved in:
7
Reveal the characteristics and commercial value of public opinion dissemination in the big data era : take the internet community Zhihu as an example
Yu, Benhai
;
Ni, Yufan
- In:
Internet finance and digital economy : advances in …
,
(pp. 765-780)
.
2024
Persistent link: https://www.econbiz.de/10014534688
Saved in:
8
The welfare effects of social media
Allcott, Hunt
;
Braghieri, Luca
;
Eichmeyer, Sarah
; …
- In:
The political economy of social media
,
(pp. 25-30)
.
2023
Persistent link: https://www.econbiz.de/10014444274
Saved in:
9
Social media and mental health
Braghieri, Luca
;
Levy, Ro'ee
;
Makarin, Alexey
- In:
The political economy of social media
,
(pp. 31-44)
.
2023
Persistent link: https://www.econbiz.de/10014444279
Saved in:
10
Social media, news consumption and polarisation
Levy, Ro'ee
- In:
The political economy of social media
,
(pp. 47-58)
.
2023
Persistent link: https://www.econbiz.de/10014444281
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