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Social web
Consumer behaviour
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Social Web
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Iyanna, Shilpa
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Mohd-Any, Amrul Asraf
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Marketing cases from emerging markets
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International journal of management and marketing research : IJMMR
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It's more fun in Philippines : riding on the waves of social media
Bosangit, Carmela
- In:
Marketing cases from emerging markets
,
(pp. 149-157)
.
2014
Persistent link: https://www.econbiz.de/10010188837
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2
Introduction to marketing communications and social media marketing
Kumar, Anvita
;
Bosangit, Carmela
- In:
Marketing cases from emerging markets
,
(pp. 139-142)
.
2014
Persistent link: https://www.econbiz.de/10010188839
Saved in:
3
Value evaluation of customer experience using consumer generated content
Iyanna, Shilpa
;
Bosangit, Carmela
;
Mohd-Any, Amrul Asraf
- In:
International journal of management and marketing …
5
(
2012
)
2
,
pp. 89-102
Persistent link: https://www.econbiz.de/10009633256
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