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~subject:"Sport policy"
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Sport policy
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Kim, Kihan
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Ahn, Dohyun
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Cheong, Yunjae
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James, Jeffrey
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Lee, Kimoon
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International journal of sports marketing & sponsorship
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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The sports business in the Pacific Rim : economics and policy
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ECONIS (ZBW)
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1
The sports broadcasting market in Korea
Kim, Kihan
;
Lee, Kimoon
- In:
The sports business in the Pacific Rim : economics and …
,
(pp. 83-102)
.
2015
Persistent link: https://www.econbiz.de/10011515349
Saved in:
2
Exploring the influence of television sport on consumers' attitudes towards programme-embedded advertising using motivational responses generated by the game
Ahn, Dohyun
;
Cheong, Yunjae
;
Kim, Kihan
- In:
International journal of sports marketing & sponsorship
14
(
2012/13
)
4
,
pp. 326-342
Persistent link: https://www.econbiz.de/10010195351
Saved in:
3
Sport marketing and media research : contributions from the global network of scholars in sport management
Kim, Kihan
;
James, Jeffrey
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
1
,
pp. 1-7
Persistent link: https://www.econbiz.de/10010406135
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