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~subject:"Sportmarketing"
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Sportmarketing
Consumer behaviour
3
Konsumentenverhalten
3
Sports marketing
3
Professional sports
2
Profisport
2
Coaching
1
Factor analysis
1
Faktorenanalyse
1
Internet marketing
1
Involvement
1
Marketing management
1
Marketingmanagement
1
Motivation
1
Online-Marketing
1
Running
1
Satisfaction
1
Social Web
1
Social network
1
Social networking sites
1
Social web
1
Soziales Netzwerk
1
Sport
1
Sport event
1
Sport organization
1
Sportorganisation
1
Sports
1
Sportveranstaltung
1
USA
1
United States
1
Website
1
Zufriedenheit
1
becoming a general manager/head coach
1
fantasy sport
1
motivation scale development
1
point of attachment
1
substitute for a losing team
1
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English
3
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Seo, Won Jae
3
Green, Chris
2
Lee, Seunghwan
2
Green, B. Christine
1
Lee, Hyun Jae
1
Published in...
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Journal of sport management : the official journal of the North American Society of Sport Management
2
European Sport management quarterly : ESMQ
1
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ECONIS (ZBW)
3
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Understanding why people play fantasy sport : development of the Fantasy Sport Motivation Inventroy (FanSMI)
Lee, Seunghwan
;
Seo, Won Jae
;
Green, Chris
- In:
European Sport management quarterly : ESMQ
13
(
2013
)
2
,
pp. 166-199
Persistent link: https://www.econbiz.de/10009743873
Saved in:
2
A new approach to stadium experience : the dynamics of the sensoryscape, social interaction, and sense of home
Lee, Seunghwan
;
Lee, Hyun Jae
;
Seo, Won Jae
;
Green, Chris
- In:
Journal of sport management : the official journal of …
26
(
2012
)
6
,
pp. 490-505
Persistent link: https://www.econbiz.de/10009706393
Saved in:
3
Development of the motivation scale for sport online consumption
Seo, Won Jae
;
Green, B. Christine
- In:
Journal of sport management : the official journal of …
22
(
2008
)
1
,
pp. 82-109
Persistent link: https://www.econbiz.de/10003744734
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