//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Sportorganisation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"sport sponsorship"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Sportorganisation
Sponsoring
44
Sponsorship
43
Sportmarketing
43
Sports marketing
43
Sport
35
Sports
35
Sport sponsorship
30
Consumer behaviour
21
Konsumentenverhalten
21
sport sponsorship
18
Professional sports
17
Profisport
17
Football
16
Fußball
16
Sport event
13
Sportveranstaltung
13
Brand image
9
Markenimage
9
Advertising effects
8
Brand management
8
Markenführung
8
Werbewirkung
8
Sport organization
6
purchase intention
5
Brand
4
Event marketing
4
Event-Marketing
4
Markenartikel
4
Marketing
4
Arbeitsgruppe
3
Athletes
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Emotion
3
Führungskräfte
3
Management
3
Managers
3
Marketing management
3
Marketingmanagement
3
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Language
All
English
6
Author
All
Amanpreet Singh
2
Itani, Maher N.
2
Rai, Jaskirat Singh
2
Apar Singh
1
Batty, Rachel J.
1
Bergman, Antti
1
Gee, Sarah
1
Kang, Taeahn
1
Koronios, Konstantinos
1
Kriemadis, Athanasios
1
Leivaditi, Eleni
1
Matsuoka, Hirotaka
1
Mirońska, Dominika
1
Psiloutsikou, Marina
1
Yousaf, Anish
1
Zervoulakos, Pavlos
1
more ...
less ...
Published in...
All
Journal for global business advancement : JGBA
2
Journal of business research : JBR
1
Journal of corporate responsibility and leadership : JCR&L
1
Journal of promotion management : JPM
1
Sport management review
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The negative effect of CSR-CSI domain overlap in CSR-linked
sport
sponsorship
Kang, Taeahn
;
Matsuoka, Hirotaka
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013534267
Saved in:
2
An empirical analysis of the influence of team success on Indian sports fans' purchase behaviour
Rai, Jaskirat Singh
;
Yousaf, Anish
;
Itani, Maher N.
; …
- In:
Journal for global business advancement : JGBA
15
(
2022
)
5
,
pp. 600-620
Persistent link: https://www.econbiz.de/10014309113
Saved in:
3
Delineating the outcomes of fans' psychological commitment to sport team : product knowledge, attitude towards the sponsor, and purchase intentions
Rai, Jaskirat Singh
;
Itani, Maher N.
;
Apar Singh
; …
- In:
Journal for global business advancement : JGBA
14
(
2021
)
3
,
pp. 357-382
Persistent link: https://www.econbiz.de/10012613996
Saved in:
4
Sport
sponsorship
as cross-sectoral collaboration and its value for young customers
Mirońska, Dominika
;
Bergman, Antti
- In:
Journal of corporate responsibility and leadership : JCR&L
7
(
2020
)
1
,
pp. 21-37
Persistent link: https://www.econbiz.de/10012799059
Saved in:
5
Fast food, fizz, and funding : balancing the scales of regional sport organisation sponsorship
Batty, Rachel J.
;
Gee, Sarah
- In:
Sport management review
22
(
2019
)
1
,
pp. 167-179
Persistent link: https://www.econbiz.de/10012099363
Saved in:
6
Sport
sponsorship
: the impact of sponsor image on purchase intention of fans
Koronios, Konstantinos
;
Psiloutsikou, Marina
; …
- In:
Journal of promotion management : JPM
22
(
2016
)
2
,
pp. 238-250
Persistent link: https://www.econbiz.de/10011522098
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->