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Sports
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Professional sports
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team identification
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Bernthal, Matthew J.
3
Ballouli, Khalid
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Hansell, Sandy
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Hwang, Yongjin
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
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ECONIS (ZBW)
3
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Making sense of stimuli-local image fit in the sport venue : mediating effects of sense of home and touristic experience on local and visiting spectators
Hwang, Yongjin
;
Ballouli, Khalid
;
Bernthal, Matthew J.
; …
- In:
Sport marketing quarterly : preferred journal of the …
33
(
2024
)
1
,
pp. 47-65
Persistent link: https://www.econbiz.de/10014519144
Saved in:
2
Bowling for dollars : establishing perceived need and brand equity in a participatory sport
Koesters, Todd C.
;
Ballouli, Khalid
;
Bernthal, Matthew J.
; …
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
1
,
pp. 62-71
Persistent link: https://www.econbiz.de/10011508561
Saved in:
3
Hispanic subcultural sport socialization : an initial investigation
Uecker Mercado, Haylee
;
Bernthal, Matthew J.
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
2
,
pp. 103-114
Persistent link: https://www.econbiz.de/10011517873
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