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Standortmarketing
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Urban events, place branding and promotion : place event marketing
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Cultural promotion of place as "northern" space : the case of Umeå2014 - European Capital of Culture event
Appelblad, Håkan
- In:
Urban events, place branding and promotion : place …
,
(pp. 25-46)
.
2020
Persistent link: https://www.econbiz.de/10012161175
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Participatory cultural events and place attachment : a new path towards place branding?
Brokalaki, Zafeirenia
;
Comunian, Roberta
- In:
Urban events, place branding and promotion : place …
,
(pp. 63-85)
.
2020
Persistent link: https://www.econbiz.de/10012161186
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3
Place branding through culture and arts events : cases from Eastern Canada
Jolliffe, Lee
;
Chesworth, Nancy
- In:
Urban events, place branding and promotion : place …
,
(pp. 105-123)
.
2020
Persistent link: https://www.econbiz.de/10012161205
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