//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Strategic management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Joachimsthaler, Erich"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Strategic management
Brand management
3
Consumer behaviour
3
Konsumentenverhalten
3
Kundenorientierung
3
Markenführung
3
Market research
3
Marktforschung
3
Produktinnovation
3
Strategisches Management
3
Beziehungsmarketing
2
Brand image
2
Innovation
2
Innovation management
2
Innovationsmanagement
2
Markenartikel
2
Markenimage
2
Markenpolitik
2
Marketingstrategie
2
Relationship marketing
2
Selling
2
Verkauf
2
1986
1
Advertising music
1
Advertising planning
1
Akustische Markenführung
1
Automotive industry
1
Brand
1
Cluster analysis
1
Clusteranalyse
1
Communication
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Customer satisfaction
1
Europa
1
Europe
1
International marketing
1
Internationales Marketing
1
Kaufleute
1
Kfz-Industrie
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Language
All
German
1
English
1
Author
All
Joachimsthaler, Erich
2
Döbert, Brigitte
1
Joachimsthaler, Erich A.
1
Institution
All
Harvard Graduate School of Business Administration
1
Published in...
All
Werbern & verkaufen
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Hidden in plain sight : how to find and execute your company's next big growth strategy
Joachimsthaler, Erich
;
Joachimsthaler, Erich A.
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003414575
Saved in:
2
Marketing auf Innovationskurs : mit der DIG-Methode auf der Spur des Kunden
Joachimsthaler, Erich
-
2008
Persistent link: https://www.econbiz.de/10003597494
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->