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~subject:"Technischer Fortschritt"
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Technischer Fortschritt
Consumer behaviour
9
Konsumentenverhalten
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Online retailing
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Online-Handel
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Social Web
5
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Beziehungsmarketing
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Amazon.com Inc.
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Moriuchi, Emi
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Colton, Deborah
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Hair, Neil
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Landers, V. Myles
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Journal of social marketing : JSOCM
1
Journal of strategic marketing
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ECONIS (ZBW)
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Bridging social marketing and technology in the disability field : an empirical study on the role of cybernetic avatar and social inclusion
Moriuchi, Emi
- In:
Journal of social marketing : JSOCM
13
(
2023
)
2
,
pp. 218-240
Persistent link: https://www.econbiz.de/10014311923
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2
Engagement with chatbots versus augmented reality interactive technology in e-commerce
Moriuchi, Emi
;
Landers, V. Myles
;
Colton, Deborah
; …
- In:
Journal of strategic marketing
29
(
2021
)
5
,
pp. 375-389
Persistent link: https://www.econbiz.de/10012588436
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