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European Sport management quarterly : ESMQ
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Consumer behaviour toward a new league and teams : television audiences as a measure of market acceptance
Fujak, Hunter
;
Frawley, Stephen
;
Lock, Daniel
;
Adair, Daryl
- In:
European Sport management quarterly : ESMQ
22
(
2022
)
2
,
pp. 161-181
Persistent link: https://www.econbiz.de/10013177971
Saved in:
2
Sport broadcasting for managers
Fujak, Hunter
(
ed.
);
Frawley, Stephen
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013460649
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