//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Theorie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Day, George"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Theorie
Marktforschung
25
Marketingforschung
21
Strategisches Management
16
Theory
16
USA
16
United States
15
Marketing
13
Marketingmanagement
13
Marketing management
11
Strategic management
11
Vereinigte Staaten
11
Innovation
9
Market research
8
Dynamic capabilities
7
Dynamische Kompetenzen
7
Innovation management
7
Innovationsmanagement
7
Organisatorischer Wandel
7
Organizational change
7
Verbraucher
7
Consumer behaviour
5
Konsumentenverhalten
5
Management
5
Markenartikel
5
Produktgestaltung
5
Unternehmensplanung
5
Wettbewerbsstrategie
5
Competitive advantage
4
Corporate planning
4
Firm performance
4
Lehrbuch
4
Technischer Fortschritt
4
Technological change
4
Unternehmenserfolg
4
Verbraucherschutz
4
Wettbewerbsvorteil
4
Absatzplanung
3
Beziehungsmarketing
3
Consumer advice
3
more ...
less ...
Type of publication
All
Book / Working Paper
10
Article
6
Type of publication (narrower categories)
All
Lehrbuch
6
Textbook
6
Article in journal
4
Aufsatz in Zeitschrift
4
Glossar enthalten
4
Glossary included
4
Arbeitspapier
1
Aufsatz im Buch
1
Aufsatzsammlung
1
Bibliografie
1
Book section
1
CD-ROM, DVD
1
Collection of articles of several authors
1
Graue Literatur
1
Mikroform
1
Non-commercial literature
1
Reprint
1
Sammelwerk
1
Working Paper
1
more ...
less ...
Language
All
English
15
German
1
Author
All
Day, George S.
15
Aaker, David A.
6
Kumar, V.
5
Leone, Robert P.
3
Day, George Sutherland
1
Kozlenkova, Irina V.
1
Lambkin, Mary
1
Montgomery, David B.
1
Palmatier, Robert W.
1
Reibstein, David J.
1
Samaha, Stephen A.
1
Schoemaker, Paul J.
1
Wensley, Robin
1
more ...
less ...
Published in...
All
Handbook of marketing
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
MIT sloan management review
1
Research paper series / Graduate School of Business, Stanford University
1
Strategy & leadership : a publication of Strategic Leadership Forum
1
Strategy, structure and leadership
1
Working paper / Marketing Science Institute, Research Program
1
more ...
less ...
Source
All
ECONIS (ZBW)
16
Showing
1
-
10
of
16
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing research
Kumar, V.
;
Leone, Robert P.
;
Aaker, David A.
;
Day, George S.
-
2019
-
Thirteenth edition
Persistent link: https://www.econbiz.de/10011878503
Saved in:
2
An outside-in approach to resource-based theories
Day, George S.
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
1
,
pp. 27-28
Persistent link: https://www.econbiz.de/10010256720
Saved in:
3
Marketing research
Aaker, David A.
;
Kumar, V.
;
Leone, Robert P.
;
Day, George S.
-
2013
-
11. ed
Persistent link: https://www.econbiz.de/10009634514
Saved in:
4
Surfing temporary competitive advantage : the new competence
Day, George S.
- In:
Strategy & leadership : a publication of Strategic …
41
(
2013
)
6
,
pp. 50-51
Persistent link: https://www.econbiz.de/10010230220
Saved in:
5
Marketing research
Aaker, David A.
;
Kumar, V.
;
Day, George S.
;
Leone, Robert P.
-
2011
-
10. ed., international student vers.
Persistent link: https://www.econbiz.de/10003918332
Saved in:
6
Innovating in uncertain markets : 10 lessons for green technologies
Day, George S.
;
Schoemaker, Paul J.
- In:
MIT sloan management review
52
(
2010/11
)
4
,
pp. 37-45
Persistent link: https://www.econbiz.de/10009267469
Saved in:
7
Diagnosing the product portfolio
Day, George S.
-
2009
Persistent link: https://www.econbiz.de/10003807175
Saved in:
8
Marketing research
Aaker, David A.
;
Day, George S.
-
2007
-
9. ed.
Persistent link: https://www.econbiz.de/10003316482
Saved in:
9
Essentials of marketing research
Kumar, V.
;
Aaker, David A.
;
Day, George S.
-
2002
-
2nd ed.
Persistent link: https://www.econbiz.de/10001584595
Saved in:
10
Wharton zur dynamischen Wettbewerbsstrategie
Day, George S.
(
ed.
);
Reibstein, David J.
(
contributor
)
-
1998
-
Dt. Ausg.
Persistent link: https://www.econbiz.de/10000645452
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->