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Search: subject:"consumer behavior"
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Theory
Konsumentenverhalten
78,579
Consumer behaviour
78,564
Theorie
8,731
Relationship marketing
8,693
Beziehungsmarketing
8,689
Brand management
7,309
Markenführung
7,308
Markenimage
6,508
Brand image
6,496
Online retailing
5,380
Online-Handel
5,378
Customer satisfaction
5,351
Kundenzufriedenheit
5,350
Social Web
4,541
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4,541
USA
4,439
United States
4,387
Online-Marketing
4,323
Internet marketing
4,314
Service quality
4,246
Dienstleistungsqualität
4,245
Brand
4,200
Markenartikel
4,157
Einzelhandel
4,024
Retail trade
3,988
Werbewirkung
3,504
Deutschland
3,498
Advertising effects
3,495
Germany
3,461
Electronic Commerce
3,442
E-commerce
3,383
Experiment
3,272
Emotion
3,129
Advertising
2,830
Werbung
2,826
Private consumption
2,802
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2,801
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2,709
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2,511
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4,103
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6
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Anderson, Simon P.
27
Hruschka, Harald
25
Huber, Frank
25
Mullainathan, Sendhil
21
Kerschbamer, Rudolf
20
Sheth, Jagdish N.
20
Bauer, Hans H.
19
Blundell, Richard W.
19
Postlewaite, Andrew
19
Inderst, Roman
18
Janssen, Maarten C. W.
18
Dellaert, Benedict G. C.
16
Hildebrandt, Lutz
16
Matsushima, Noriaki
16
Peitz, Martin
16
Armstrong, Mark
15
Gierl, Heribert
15
Samuelson, Larry
15
Sutter, Matthias
15
Vermeulen, Frederic
15
Helm, Roland
14
Herrmann, Andreas
14
Herweg, Fabian
14
Moraga-González, José Luis
14
Palma, André de
14
Shy, Oz
14
Thisse, Jacques-François
14
Zinman, Jonathan
14
Boztuğ, Yasemin
13
Decker, Reinhold
13
Fishman, Arthur
13
Gröppel-Klein, Andrea
13
Nevo, Aviv
13
Swoboda, Bernhard
13
Chiappori, Pierre-André
12
Courty, Pascal
12
Grunert, Klaus G.
12
Ikeda, Shinsuke
12
Kaplan, Greg
12
Rudanko, Leena
12
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National Bureau of Economic Research
92
INSEAD
9
Springer Fachmedien Wiesbaden
7
European University Institute / Department of Economics
6
American Marketing Association
5
Universitat Pompeu Fabra / Departament d'Economia i Empresa
5
Deutschland / Bundeswehr / Universität Hamburg
4
Fördergesellschaft Marketing an der Universität Augsburg
3
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
3
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
3
Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften
3
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
2
Center for Economic Research <Tilburg>
2
Christian-Albrechts-Universität zu Kiel
2
Ecole des hautes études commerciales <Lausanne> / Département d'économétrie et d'économie politique
2
Edward Elgar Publishing
2
Ekonomiska forskningsinstitutet <Stockholm>
2
European Marketing Academy
2
Institut für Markt- und Distributionsforschung <Köln>
2
Institut für Weltwirtschaft
2
Instituto Valenciano de Investigaciones Económicas
2
International Association for Research in Economic Psychology
2
International Telecommunications Society
2
Maastricht Research School of Economics of Technology and Organizations
2
Robert Schuman Centre for Advanced Studies
2
Shakai-Keizai-Kenkyūsho <Osaka>
2
Springer Gabler <Firma>
2
Umeå universitet
2
University of Cambridge / Department of Applied Economics
2
University of Cambridge / Faculty of Economics
2
University of Oxford / Institute of Economics and Statistics
2
University of Warwick / Department of Economics
2
University of Waterloo / Department of Economics
2
Universität Mannheim
2
Universität Regensburg / Wirtschaftswissenschaftliche Fakultät
2
Université catholique de Louvain / Institut de recherches économiques et sociales <1941-1960>
2
Verlag Dr. Kovač
2
Verlag Franz Vahlen
2
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Akademia Ekonomiczna w Krakowie
1
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NBER working paper series
92
Working paper / National Bureau of Economic Research, Inc.
84
NBER Working Paper
81
Discussion paper / Centre for Economic Policy Research
71
Management science : journal of the Institute for Operations Research and the Management Sciences
66
Economics letters
57
Europäische Hochschulschriften / 5
55
International journal of industrial organization
55
Journal of business research : JBR
55
Journal of economic psychology : research in economic psychology and behavioral economics
55
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
55
European journal of operational research : EJOR
53
Gabler Edition Wissenschaft
53
Journal of economic behavior & organization : JEBO
50
Journal of retailing and consumer services
48
The American economic review
41
CESifo working papers
39
SpringerLink / Bücher
39
Discussion papers / CEPR
33
Journal of economics
33
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
32
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
32
Operations research
32
Discussion paper / Tinbergen Institute
31
Working paper
31
Discussion paper
30
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
30
The Rand journal of economics
29
Applied economics
28
Journal of consumer research : JCR ; an interdisciplinary bimonthly
28
International journal of production economics
27
International journal of production research
26
Journal of marketing research : JMR
26
European economic review : EER
25
The journal of industrial economics
25
Manufacturing & service operations management : M & SOM
24
The review of economic studies
24
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
23
Research in consumer behavior
23
Discussion paper series / IZA
22
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ECONIS (ZBW)
8,728
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1
Mysterious consumption : preference for horizontal (vs. vertical) uncertainty and the role of surprise
Buechel, Eva C.
;
Li, Ruoou
- In:
Journal of consumer research : JCR ; an …
49
(
2023
)
6
,
pp. 987-1013
Persistent link: https://www.econbiz.de/10014314322
Saved in:
2
Opportunity cost in
consumer
behavior
: definitions, operationalizations, and ambiguities
Haghpour, Babak
;
Sahabeh, Easa
;
Halvari, Hallgeir
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1942-1959
Persistent link: https://www.econbiz.de/10013412017
Saved in:
3
Can identity theory improve survey design?
Britton, Logan L.
;
Norwood, F. Bailey
- In:
Journal of agricultural and applied economics : JAEE
54
(
2022
)
3
,
pp. 422-439
Persistent link: https://www.econbiz.de/10013429091
Saved in:
4
The effect of the 1-in-X numerical format on choices
Pighin, Stefania
;
Bogani, Alessandro
;
Castro Davalos, …
- In:
Journal of behavioral decision making
37
(
2024
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014473511
Saved in:
5
On the robustness of the brand positivity effect : is impulsivity a moderator of overly favorable judgments and choices of focal options?
Posavac, Steven S.
;
Gaffney, Donald R.
;
Kardes, Frank R.
- In:
Journal of behavioral decision making
37
(
2024
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014473658
Saved in:
6
Polarized expectations, polarized consumption
Kamdar, Rupal
;
Ray, Walker
-
2024
Persistent link: https://www.econbiz.de/10014475144
Saved in:
7
Behavioral multi-lever decision-making : a study of consumer return policy, price, and inventory decisions
Oh, Han Kyul
;
Abdulla, Huseyn
;
Oliva, Rogelio
- In:
Journal of operations management
70
(
2024
)
1
,
pp. 137-156
Persistent link: https://www.econbiz.de/10014475606
Saved in:
8
Strategic use of product delays to shape word-of-mouth communication
Parakhonyak, Alexei
;
Vikander, Nick
-
2024
Persistent link: https://www.econbiz.de/10014478339
Saved in:
9
Is segmentation a theory? : improving the theoretical basis of a foundational concept in business-to-business marketing
Ritter, Thomas
;
Pedersen, Carsten Lund
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 82-92
Persistent link: https://www.econbiz.de/10014456187
Saved in:
10
How responsive should a firm be to customers' expectations?
Fruchter, Gila E.
;
Wiszniewska-Matyszkiel, Agnieszka
- In:
European journal of operational research : EJOR
314
(
2024
)
1
,
pp. 323-339
Persistent link: https://www.econbiz.de/10014456862
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