How responsive should a firm be to customers' expectations?
Year of publication: |
2024
|
---|---|
Authors: | Fruchter, Gila E. ; Wiszniewska-Matyszkiel, Agnieszka |
Published in: |
European journal of operational research : EJOR. - Amsterdam [u.a.] : Elsevier, ISSN 0377-2217, ZDB-ID 1501061-2. - Vol. 314.2024, 1 (1.4.), p. 323-339
|
Subject: | Aligning delivered quality | Optimization | OR in marketing | Quality expectations | Responsivity | Produktqualität | Product quality | Erwartungsbildung | Expectation formation | Dienstleistungsqualität | Service quality | Theorie | Theory | Qualitätsmanagement | Quality management | Konsumentenverhalten | Consumer behaviour |
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