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International journal of internet marketing and advertising : IJIMA
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Digital influencer marketing : how message credibility and media credibility affect trust and impulsive buying
Shamim, Komal
;
Islam, Tahir
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
4
,
pp. 601-626
Persistent link: https://www.econbiz.de/10013415460
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2
Why follow beauty bloggers? : an investigation with Brazilian consumers
Costa, Ana Maria Boa Morte
;
Troccoli, Irene Raguenet
; …
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 281-301
Persistent link: https://www.econbiz.de/10012598984
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