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Arts and the market
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Arts and the market : AAM
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1
Digital audience engagement in Nigeria : a shift from live to online audience experience in Tosin Jobi-Tume's Corona Palava
Mark, Tekena
- In:
Arts and the market : AAM
13
(
2023
)
2
,
pp. 80-93
Persistent link: https://www.econbiz.de/10014343041
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2
Effects of Big Five personality traits and market mavenship on consumers' intention to spread word-of-mouth in the art context
Chieffi, Verdiana
;
Pichierri, Marco
;
Peluso, Alessandro M.
- In:
Arts and the market : AAM
12
(
2022
)
1
,
pp. 17-31
Persistent link: https://www.econbiz.de/10012879085
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3
An investigation of celebrity brand hate influence in the arts marketing sector of Ghana
Mohammed, Iddrisu
;
Preko, Alexander Diani Kofi
; …
- In:
Arts and the market : AAM
12
(
2022
)
3
,
pp. 215-230
Persistent link: https://www.econbiz.de/10013485918
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4
Digital consumers as cultural curators : the irony of Vaporwave
Schembri, Sharon
;
Tichbon, Jac
- In:
Arts and the market
7
(
2017
)
2
,
pp. 191-212
Persistent link: https://www.econbiz.de/10011815164
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5
How are arts organizations responding to critique in the digital age?
Johnson, Jennifer Wiggins
;
Preece, Stephen B.
;
Song, Chanho
- In:
Arts and the market
6
(
2016
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10011580958
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6
eWOM in the performing arts : exploratory insights for the marketing of theaters
Hausmann, Andrea
;
Poellmann, Lorenz
- In:
Arts and the market
6
(
2016
)
1
,
pp. 111-123
Persistent link: https://www.econbiz.de/10011580974
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