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Online social network fundraising : threats and potentialities
Wymer, Walter
;
Čačija, Ljiljana Najev
- In:
Journal of philanthropy and marketing
28
(
2023
)
4
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014439340
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Pictures that are worth a thousand donations : how emotions in project images drive the success of online
charity
fundraising
campaigns? : an image design perspective
Hou, Jian-Ren
;
Zhang, Jie Jennifer
;
Zhang, Kunpeng
- In:
MIS quarterly
47
(
2023
)
2
,
pp. 535-584
Persistent link: https://www.econbiz.de/10014422465
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