Milfelner, Borut; Korda, Aleksandra Pisnik - In: International Journal of Sustainable Economy 3 (2011) 1, pp. 92-106
relationships between four such intangible resources (hotel image, perceived quality, perceived value and hotel guest satisfaction …, perceived quality as well as hotel image impact guest satisfaction indirectly through perceived value. The results indicate the … importance of perceived value as mediating variable in service perception models which means that marketing practitioners and …