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psychic distance
Multinationales Unternehmen
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International market entry
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Auslandsinvestition
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Psychic distance stimuli
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psychic distance stimuli
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Blomkvist, Katarina
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Dinner, Isaac M.
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Kushwaha, Tarun
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Steenkamp, Jan-Benedict E. M.
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Journal of African business
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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ECONIS (ZBW)
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Psychic distance and performance of MNCs during marketing crises
Dinner, Isaac M.
;
Kushwaha, Tarun
;
Steenkamp, …
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
3
,
pp. 339-364
Persistent link: https://www.econbiz.de/10012007002
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2
Drivers and motives for Chinese outward foreign direct investments in Africa
Drogendijk, Henrieke Johanna
;
Blomkvist, Katarina
- In:
Journal of African business
14
(
2013
)
1/3
,
pp. 75-84
Persistent link: https://www.econbiz.de/10010246229
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