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purchase intention for luxury brands
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Influence of luxury companies' corporate social responsibility activities on consumer purchase intention : development of a theoretical framework
Olšanová, Květa
;
Gook, Gina
;
Zlatić, Marija
- In:
Central European business review : CEBR
7
(
2018
)
3
,
pp. 1-25
Persistent link: https://www.econbiz.de/10011965712
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