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~subject:"transformative consumer research"
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transformative consumer research
Consumer behaviour
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DeBerry-Spence, Benet
3
Chelekis, Jessica
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Figueiredo, Bernardo
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Ballenger Gann, Rebecca
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Blocker, Christopher P.
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Davis, Brennan
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Firat, A. Fuat
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Ger, Güliz
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Kravets, Olga
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
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Transitioning to new paradigms for societally impactful research : recommendations from the TCR Impact Task Force and an agenda
Ozanne, Julie L.
;
Davis, Brennan
;
Blocker, Christopher P.
; …
- In:
Journal of public policy & marketing
43
(
2024
)
3
,
pp. 191-206
Persistent link: https://www.econbiz.de/10014635413
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2
Developing markets? : understanding the role of markets and development at the intersection of macromarketing and Transformative Consumer Research (TCR)
Figueiredo, Bernardo
;
Chelekis, Jessica
; …
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
2
,
pp. 257-271
Persistent link: https://www.econbiz.de/10011286467
Saved in:
3
The discourse of marketing and development : towards "critical transformative marketing research"
Tadajewski, Mark
;
Chelekis, Jessica
;
DeBerry-Spence, Benet
- In:
Journal of marketing management : MM
30
(
2014
)
17/18
,
pp. 1728-1771
Persistent link: https://www.econbiz.de/10010466402
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