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~type_genre:"Case study"
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Search: subject:"Massenmedien"
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Communication media
5
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Burger, Marcel
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Controlling integriert und global : erfolgreiche Steuerung von komplexen Organisationen
1
Gender, culture, and consumer behavior
1
Handbuch Verbandskommunikation
1
New approaches to discourse and business communication
1
Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
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The handbook of communication and corporate social responsibility
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Strukturwandel im Medienmarkt als Herausforderung an die Struktur von zentralen Diensten
Macciacchini, Sandro
;
Linsner, René
- In:
Controlling integriert und global : erfolgreiche …
,
(pp. 251-263)
.
2013
Persistent link: https://www.econbiz.de/10010194294
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2
"The creation of inspired lives" : female fan engagement with the Twilight Saga
Schau, Hope Jensen
;
Buchanan-Oliver, Margo
- In:
Gender, culture, and consumer behavior
,
(pp. 33-60)
.
2012
Persistent link: https://www.econbiz.de/10009544246
Saved in:
3
Trust and credibility as basis of corporate social responsibility : (mass-) mediated construction of responsibility and accountability
Bentele, Günter
;
Nothhaft, Howard
- In:
The handbook of communication and corporate social …
,
(pp. 208-230)
.
2011
Persistent link: https://www.econbiz.de/10009235289
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4
Ackermann und die Deutschen : die Geschichte eines großen Missverständnisses ; personalisierte Reputation am Beispiel der Deutschen Bank
Vonwil, Matthias
- In:
Personalisierung der Organisationskommunikation : …
,
(pp. 159-170)
.
2010
Persistent link: https://www.econbiz.de/10003899290
Saved in:
5
Kommunikation für Dachverbände : Deutscher Führungskräfteverband
Berg, Kay Uwe
- In:
Handbuch Verbandskommunikation
,
(pp. 437-444)
.
2010
Persistent link: https://www.econbiz.de/10003975602
Saved in:
6
When media information becomes a business : the case of TV debates
Burger, Marcel
- In:
New approaches to discourse and business communication
,
(pp. 116-133)
.
2009
Persistent link: https://www.econbiz.de/10003877688
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