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Search: person:"Anderson, Paul F."
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1986
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Anderson, Paul F.
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Anderson, Paul F
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Dawar, Niraj
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Martin, John D.
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Journal of Consumer Research
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Industrial marketing management : the international journal for industrial and high-tech firms
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Risk, capital costs, and project financing decisions
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The development of marketing theory and its philosophical underpinnings
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The engineering economist : a journal devoted to the problems of capital investment ; a joint publication of the Engineering Economy Division of the American Society for Engineering Education and American Institute of Industrial Engineers
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The impact of theory on representations of the consumer and the marketing organisation
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ECONIS (ZBW)
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Marketing, scientific progress and scientific method
Anderson, Paul F.
-
2008
Persistent link: https://www.econbiz.de/10003610284
Saved in:
2
Marketing, strategic planning and the theory of the firm
Anderson, Paul F.
-
2008
Persistent link: https://www.econbiz.de/10003611331
Saved in:
3
The effects of order and direction on multiple brand extensions
Dawar, Niraj
;
Anderson, Paul F.
- In:
Journal of Business Research
30
(
1994
)
2
,
pp. 119-129
Persistent link: https://www.econbiz.de/10005473702
Saved in:
4
The Effects of Order and Direction on Multiple Brand Extensions
Dawar, Niraj
;
Anderson, Paul F.
- In:
Journal of business research : JBR
30
(
1994
)
2
,
pp. 119-130
Persistent link: https://www.econbiz.de/10006744791
Saved in:
5
Relativism Revidivus: In Defense of Critical Relativism.
Anderson, Paul F
- In:
Journal of Consumer Research
15
(
1988
)
3
,
pp. 403-06
Persistent link: https://www.econbiz.de/10005834525
Saved in:
6
Relative to What--That Is the Question: A Reply [On Method in Consumer Research: A Critical Relativist Perspective].
Anderson, Paul F
- In:
Journal of Consumer Research
15
(
1988
)
1
,
pp. 133-37
Persistent link: https://www.econbiz.de/10005834815
Saved in:
7
On method in consumer research : a critical relativist perspective
Anderson, Paul F.
- In:
Journal of consumer research : JCR ; an …
13
(
1986
)
2
,
pp. 155-173
Persistent link: https://www.econbiz.de/10001018734
Saved in:
8
On Method in Consumer Research: A Critical Relativist Perspective.
Anderson, Paul F
- In:
Journal of Consumer Research
13
(
1986
)
2
,
pp. 155-73
Persistent link: https://www.econbiz.de/10005834682
Saved in:
9
Preferences, intentions, and behavior of organizational buyers under different reward conditions
Chambers, Terry M.
;
Anderson, Paul F.
;
Dunlap, B. J.
- In:
Journal of Business Research
14
(
1986
)
6
,
pp. 533-547
Persistent link: https://www.econbiz.de/10005465896
Saved in:
10
A reward/measurement model of organizational buying behavior
Anderson, Paul F.
;
Chambers, Terry M.
- In:
Journal of marketing
49
(
1985
)
2
,
pp. 7-23
Persistent link: https://www.econbiz.de/10001834516
Saved in:
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