//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Fathollahzadeh, Zeinab"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Financial services
1
Finanzdienstleistung
1
Innovation
1
Insurance
1
KMU
1
Lebensversicherung
1
Life insurance
1
Marketing
1
Marketing management
1
Marketingmanagement
1
SME
1
Versicherung
1
Viral marketing
1
Virales Marketing
1
entrepreneurial marketing
1
innovative performance
1
insurance industry
1
marketing activities
1
new financial service success
1
new service development
1
small- and medium-sized companies
1
viral marketing
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Fathollahzadeh, Zeinab
2
Rezvani, Mehran
2
Parsaei, Marzieh Rezamand
1
Published in...
All
International journal of electronic business
1
Journal of strategic marketing
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of entrepreneurial marketing on innovative marketing performance in small- and medium-sized companies
Rezvani, Mehran
;
Fathollahzadeh, Zeinab
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 136-148
Persistent link: https://www.econbiz.de/10012202799
Saved in:
2
The impact of viral marketing on successful development of new financial services in life insurance
Rezvani, Mehran
;
Parsaei, Marzieh Rezamand
; …
- In:
International journal of electronic business
14
(
2018
)
3
,
pp. 238-255
Persistent link: https://www.econbiz.de/10011989693
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->