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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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A simple method estimating preference parameters for individuals
Frischknecht, Bart D.
;
Eckert, Christine
;
Geweke, John
; …
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 35-48
Persistent link: https://www.econbiz.de/10010370712
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