//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Lim, Chi Lo"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
3
Konsumentenverhalten
3
Brand image
2
Brand management
2
Consumer affinity
2
Consumer ethnocentric tendencies
2
Cross-border-acquisition
2
Markenführung
2
Markenimage
2
Advertising effects
1
Attitudes toward a CBA event
1
Brand
1
Brand attachment
1
Brand-image fit
1
Country-of-origin
1
Designation of origin
1
Herkunftsbezeichnung
1
International brand alliance
1
International marketing
1
Internationales Marketing
1
Markenartikel
1
Meinung
1
Opinion
1
Post-CBA attitudes toward foreign competing brands
1
Post-CBA brand attitudes
1
Spillover effect
1
Spillover effects of attitudes toward a CBA event
1
Spillover-Effekt
1
Strategic alliance
1
Strategische Allianz
1
Takeover
1
Werbewirkung
1
Übernahme
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Lim, Chi Lo
3
Shi, Tiebing
3
Guang, Tian
1
Li, Jiandong
1
Tu, Zhiling
1
Yu, Han
1
Published in...
All
Marketing intelligence & planning
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Affective factors influencing responses to international brand alliances
Shi, Tiebing
;
Guang, Tian
;
Tu, Zhiling
;
Lim, Chi Lo
- In:
Marketing intelligence & planning
40
(
2022
)
5
,
pp. 656-670
Persistent link: https://www.econbiz.de/10013393510
Saved in:
2
Consumer affinity and an extended view of the spillover effects of attitudes toward a cross‑border‑acquisition event
Shi, Tiebing
;
Yu, Han
;
Lim, Chi Lo
- In:
The journal of brand management : an international journal
28
(
2021
)
6
,
pp. 596-608
Persistent link: https://www.econbiz.de/10012792875
Saved in:
3
Host country consumers' brand attitudes after cross-border acquisitions
Shi, Tiebing
;
Li, Jiandong
;
Lim, Chi Lo
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 559-572
Persistent link: https://www.econbiz.de/10011801094
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->