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~type_genre:"Aufsatz im Buch"
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Cases on SMEs and open innovation : applications and investigations
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Handbook of research on consumerism in business and marketing : concepts and practices
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The evolution of consumerism in the marketing education : a critical discussion based on Mezirow's critical reflection
Spais, George S.
- In:
Handbook of research on consumerism in business and …
,
(pp. 45-77)
.
2014
Persistent link: https://www.econbiz.de/10010354748
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The case of region marketing of a Greek southwestern city : building a new image and personality of open innovation and creativity
Spais, George S.
- In:
Cases on SMEs and open innovation : applications and …
,
(pp. 1-20)
.
2012
Persistent link: https://www.econbiz.de/10009405304
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