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~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Handbuch"
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Beziehungsmarketing
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Han, Heesup
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49
Bruhn, Manfred
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Hollebeek, Linda D.
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Homburg, Christian
39
Mattila, Anna S.
36
Gil Saura, Irene
35
Verhoef, Peter C.
35
Palmatier, Robert W.
32
Smith, Alan D.
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Prentice, Catherine
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Svensson, Göran
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Herrmann, Andreas
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Loureiro, Sandra Maria Correia
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Agnihotri, Raj
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Grewal, Dhruv
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Hyun, Sunghyup Sean
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Walsh, Gianfranco
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Bang, Nguyen
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Huber, Frank
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Klaus, Philipp
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Vrontis, Demetris
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Thaichon, Park
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Evanschitzky, Heiner
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Ruyter, Ko de
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Wieseke, Jan
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Wong, IpKin Anthony
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Balaji, M. S.
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Harrigan, Paul
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Kumar, Vikas
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Quach, Sara
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Karjaluoto, Heikki
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Rather, Raouf Ahmad
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Sesé, F. Javier
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Casidy, Riza
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Kim, Wansoo
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Neslin, Scott A.
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Rahman, Zillur
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Ahn, Jiseon
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Heinonen, Kristina
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International Conference on Relationship Marketing <9, 2009, Berlin>
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Harvard Graduate School of Business Administration
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Journal of business research : JBR
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Journal of retailing and consumer services
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Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
163
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
Journal of travel and tourism marketing
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
101
The journal of brand management : an international journal
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
68
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
European journal of operational research : EJOR
65
International journal of internet marketing and advertising : IJIMA
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ECONIS (ZBW)
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14771
Handbuch Trade-Marketing : Konzepte, Instrumente, Organisationsgestaltung und Management
Czech-Winkelmann, Susanne
-
2002
-
1. Aufl., 1. Dr
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