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~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Cheng, Yin-hui"
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Consumer behaviour
3
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3
Beschwerdemanagement
2
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2
Customer satisfaction
2
Kundenzufriedenheit
2
Advertising
1
Advertising effects
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Attribute conflict
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Behavioral economics
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Bonus pack
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Brand image
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Buying intention
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Börsengang
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Change-matching heuristic
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Conflict resolution
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Consistent ending price effect
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Consumer goods
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Consumers
1
Context effect
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Cost analysis
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Customer service
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Decision
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Dienstleistungsqualität
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Dienstleistungssektor
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Emotion
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Guilt
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Holiday behaviour
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Aufsatz in Zeitschrift
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11
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English
11
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Cheng, Yin-Hui
6
Chuang, Shih-Chieh
6
Cheng, Yin-hui
5
Chuang, Shih-chieh
5
Yu, Annie Pei-I
3
Chang, Chai-jung
1
Chang, Chia-Jung
1
Chang, Chia-jung
1
Chang, Chung-chau
1
Hsu, Chung-ting
1
Huang, Molly Chien-Jung
1
Huang, Tieh-ying
1
Hung, Hui-Hsi
1
Kao, Chiao-Ying
1
Lai, Wan-Ting
1
Lee, Chao-Feng
1
Liao, Ya-Wei
1
Lin, Yu-Ting
1
Sun, Ya-chung
1
Tsai, Chia-ching
1
Weng, Sang-Ting
1
Wu, Yi-Chin
1
Yang, Shun-wen
1
Yen, HsiuJu Rebecca
1
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Journal of retailing and consumer services
3
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of behavioral decision making
1
Journal of business and psychology
1
Journal of service theory and practice : JSTP
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing intelligence & planning
1
The service industries journal
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ECONIS (ZBW)
11
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1
The influence of price location on reference-price ads
Cheng, Yin-Hui
;
Chuang, Shih-Chieh
;
Lee, Chao-Feng
; …
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 83-94
Persistent link: https://www.econbiz.de/10013532112
Saved in:
2
What triggers travel spending? : the impact of prior spending on additional unplanned purchases
Cheng, Yin-Hui
;
Chuang, Shih-Chieh
;
Huang, Molly Chien-Jung
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
6
,
pp. 1378-1390
Persistent link: https://www.econbiz.de/10013259034
Saved in:
3
Consistent price endings increase consumers perceptions of cheapness
Hung, Hui-Hsi
;
Cheng, Yin-Hui
;
Chuang, Shih-Chieh
;
Yu, …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581937
Saved in:
4
The influence of sharing versus self-use on the preference for different types of promotional offers
Yu, Annie Pei-I
;
Chuang, Shih-Chieh
;
Cheng, Yin-Hui
; …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238338
Saved in:
5
Change in your wallet, change your choice : the effect of the change-matching heuristic on choice
Cheng, Yin-Hui
;
Chuang, Shih-Chieh
;
Yu, Annie Pei-I
; …
- In:
Journal of retailing and consumer services
49
(
2019
),
pp. 67-76
Persistent link: https://www.econbiz.de/10012025829
Saved in:
6
Guilt no longer a sin : the effect of guilt in the service recovery paradox
Cheng, Yin-Hui
;
Chang, Chia-Jung
;
Chuang, Shih-Chieh
; …
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
6
,
pp. 836-853
Persistent link: https://www.econbiz.de/10011392444
Saved in:
7
Product option framing under the influence of a promotion versus prevention focus
Cheng, Yin-hui
;
Yen, HsiuJu Rebecca
;
Chuang, Shih-chieh
; …
- In:
Journal of economic psychology : research in economic …
39
(
2013
),
pp. 402-413
Persistent link: https://www.econbiz.de/10010236086
Saved in:
8
The compromise effect in choosing for others
Chang, Chung-chau
;
Chuang, Shih-chieh
;
Cheng, Yin-hui
; …
- In:
Journal of behavioral decision making
25
(
2012
)
2
,
pp. 109-122
Persistent link: https://www.econbiz.de/10009535774
Saved in:
9
The effect of service failure types and service recovery on customer satisfaction : a mental accounting perspective
Chuang, Shih-chieh
;
Cheng, Yin-hui
;
Chang, Chai-jung
; …
- In:
The service industries journal
32
(
2012
)
1/2
,
pp. 257-271
Persistent link: https://www.econbiz.de/10009427682
Saved in:
10
The influence of suggestions of reference groups in the compromise effect
Chuang, Shih-chieh
;
Cheng, Yin-hui
;
Hsu, Chung-ting
- In:
Journal of economic psychology : research in economic …
33
(
2012
)
3
,
pp. 554-565
Persistent link: https://www.econbiz.de/10009703979
Saved in:
1
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