//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"pressure-based nudges"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Behavioral economics
1
Consumer behaviour
1
Experiment
1
Feldforschung
1
Field research
1
Internet marketing
1
Konsumentenverhalten
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
Social Marketing
1
Social marketing
1
Verhaltensökonomik
1
digital marketing
1
field experiments
1
nudge
1
pressure-based nudges
1
scarcity
1
self-assurance-based nudges
1
social persuasion
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
1
Language
All
English
1
Author
All
Ghose, Anindya
1
Lee, Heeseung Andrew
1
Nam, Kihwan
1
Oh, Wonseok
1
Published in...
All
Journal of marketing research
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effects of pressure and self-assurance nudges on product purchases and returns in online retailing : evidence from a randomized field experiment
Ghose, Anindya
;
Lee, Heeseung Andrew
;
Nam, Kihwan
;
Oh, …
- In:
Journal of marketing research
61
(
2024
)
3
,
pp. 517-535
Persistent link: https://www.econbiz.de/10014584395
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->