Bujan, Ivana - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 5 (2019) 1, pp. 120-129
The goal of this paper is to reveal typical non-financial success measures in small family business in Croatia … measures and are adaptable to different business activities. Since family business is heterogeneous it was necessary to give a … definition of chosen sample – small family hotels. Given definition of small family business was used as a key to separate the …