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Search: "Journal of marketing theory and practice."
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2
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Habibi, Mohammad Reza
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Jussila, Iiro
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Marshall, Greg W.
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Journal of marketing theory and practice
5
Journal of marketing theory and practice : JMTP
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ECONIS (ZBW)
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The progression and impact of the sharing economy
Habibi, Mohammad Reza
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012181639
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2
Special issue on connecting theory and practice in selling and sales management
Flaherty, Karen E.
(
ed.
);
Gassenheimer, Jule B.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011532993
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3
Special issue on social media marketing
2018
Persistent link: https://www.econbiz.de/10011884463
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4
Special issue on psychological ownership : a concept of value to the marketing field
Jussila, Iiro
(
contributor
);
Tarkiainen, Anssi
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011300924
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5
Special issue on the use of partial least squares (PLS) to address marketing management topics
Hair, Joseph F.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008989412
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6
Special issue on structural equation modeling
Marshall, Greg W.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003766195
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