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Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
26
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ECONIS (ZBW)
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Cross-border media management in a digital environment : challenges and lessons learned for change management
Voci, Denise
;
Karmasin, Matthias
- In:
Media and change management : creating a path for new …
,
(pp. 13-31)
.
2022
Persistent link: https://www.econbiz.de/10013167309
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Strange bedfellows? : business modelling, convergence and change management
Gustafsson, Veronika
;
Schwarz, Erich J.
- In:
Media and change management : creating a path for new …
,
(pp. 33-53)
.
2022
Persistent link: https://www.econbiz.de/10013167313
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3
The effects of big data on media management
Green, Gregory A.
;
Malthouse, Edward C.
- In:
Media and change management : creating a path for new …
,
(pp. 55-71)
.
2022
Persistent link: https://www.econbiz.de/10013167325
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4
Controlling and change management
Moedritscher, Gernot
;
Wall, Friederike
- In:
Media and change management : creating a path for new …
,
(pp. 73-85)
.
2022
Persistent link: https://www.econbiz.de/10013167330
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5
Change management in human resources
Stein, Volker
- In:
Media and change management : creating a path for new …
,
(pp. 87-104)
.
2022
Persistent link: https://www.econbiz.de/10013167332
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6
Work in transition : digital media and its transformative potential for work
Roth-Ebner, Caroline
- In:
Media and change management : creating a path for new …
,
(pp. 105-123)
.
2022
Persistent link: https://www.econbiz.de/10013167337
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New technologies and organizational health : how changing requirements of the digital workplace compel employers to think about workplace health promotion
Koinig, Isabell
;
Diehl, Sandra
- In:
Media and change management : creating a path for new …
,
(pp. 125-141)
.
2022
Persistent link: https://www.econbiz.de/10013167341
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8
Managing brands in an ever-changing media environment
Langner, Tobias
;
Klinke, Tobias
- In:
Media and change management : creating a path for new …
,
(pp. 143-168)
.
2022
Persistent link: https://www.econbiz.de/10013167342
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Brand worlds : a guide to creating holistic worlds of brand experiences through communication
Diehl, Sandra
;
Terlutter, Ralf
- In:
Media and change management : creating a path for new …
,
(pp. 169-187)
.
2022
Persistent link: https://www.econbiz.de/10013167347
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Cross-media advertising in times of changing media environments and media consumption patterns
Diehl, Sandra
;
Koinig, Isabell
;
Scheiber, Rebecca
- In:
Media and change management : creating a path for new …
,
(pp. 189-209)
.
2022
Persistent link: https://www.econbiz.de/10013167353
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