//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: isPartOf_id:10013192286
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
8
Konsumentenverhalten
8
Brand image
3
Innovation
3
Markenimage
3
Beziehungsmarketing
2
Cognition
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Kognition
2
Nachhaltige Entwicklung
2
Relationship marketing
2
South Korea
2
Sustainable development
2
Südkorea
2
Age group
1
Aging population
1
Alternde Bevölkerung
1
Altersgruppe
1
Arbeitszufriedenheit
1
Asia
1
Asien
1
Attitude toward the product
1
Attribute resemblance
1
Autonomy
1
Bayes-Statistik
1
Bayesian inference
1
Bayesian multilevel model
1
Betriebsgröße
1
Brand
1
Brand attitude
1
Brand management
1
Brand meaning
1
Brand name
1
Business ethics
1
Business start-up
1
CSR
1
Case Study
1
Charitable consumption
1
China
1
more ...
less ...
Online availability
All
Free
20
Type of publication
All
Article
19
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
19
Aufsatz in Zeitschrift
19
Aufsatzsammlung
1
Graue Literatur
1
Non-commercial literature
1
Language
All
English
20
Author
All
Roshchupkina, Olga
2
Bu, Kyunghee
1
Choi, Jeonghye
1
Choi, Woo Jin
1
Fu, Linlin
1
Ganbold, Munkhbayasgalan
1
Gantulga, Urandelger
1
Han, Dahee
1
Hong, Sujeong
1
Jun, Youjung
1
Jung, Hyunwoo
1
Kang, Gi-Du
1
Kim, Claire Heeryung
1
Kim, Minki
1
Kim, Olga
1
Lee, Eun-Ju
1
Lee, Jungwon
1
Lee, Luri
1
Lee, Mira
1
Lee, Sinae
1
Li, Yiling
1
Min, Dongwon
1
Park, Cheol
1
Park, Eujin
1
Park, Taehee
1
Seo, HaeJin
1
Song, Ji Hee
1
Song, Tae Ho
1
Suk, Kwanho
1
Toyama, Masaki
1
Tran Thi Tuyet Nhung
1
Whang, Jeongbin
1
Yoo, Jaewon
1
more ...
less ...
Published in...
All
Asia marketing journal
20
Source
All
ECONIS (ZBW)
20
Showing
1
-
10
of
20
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Scripting the meaning : the influence of brand name script on brand meaning and brand attitude
Roshchupkina, Olga
;
Kang, Gi-Du
- In:
Asia marketing journal
25
(
2023
)
2
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014384072
Saved in:
2
The differential effects of Virtual Reality (VR) on the novice and experienced VR users
Jun, Youjung
- In:
Asia marketing journal
25
(
2023
)
2
,
pp. 61-70
Persistent link: https://www.econbiz.de/10014384075
Saved in:
3
Do CSR activities improve short-term financial performance? : competitive mediating effects of job satisfaction
Lee, Jungwon
;
Park, Cheol
- In:
Asia marketing journal
25
(
2023
)
2
,
pp. 71-83
Persistent link: https://www.econbiz.de/10014384079
Saved in:
4
The asymmetric effects of identity salience on judgement : the role of valence and attribute congruence
Han, Dahee
;
Kim, Claire Heeryung
- In:
Asia marketing journal
25
(
2023
)
2
,
pp. 84-98
Persistent link: https://www.econbiz.de/10014384084
Saved in:
5
ICAMA special issue: sustainability, ethics, and ESG marketing for the new decade
2023
Persistent link: https://www.econbiz.de/10013555630
Saved in:
6
Sustainability of traditional retail in an emerging market : a conceptual framework applied to a Vietnamese wet market
Tran Thi Tuyet Nhung
- In:
Asia marketing journal
24
(
2023
)
4
,
pp. 143-151
Persistent link: https://www.econbiz.de/10013555681
Saved in:
7
Exploring social entrepreneurship of the first social enterprise in South Korea : the case of the founder of Dong Wha Pharm
Song, Ji Hee
- In:
Asia marketing journal
24
(
2023
)
4
,
pp. 152-160
Persistent link: https://www.econbiz.de/10013555684
Saved in:
8
How residential mobility influences material and experiential purchases
Hong, Sujeong
- In:
Asia marketing journal
24
(
2023
)
4
,
pp. 161-168
Persistent link: https://www.econbiz.de/10013555699
Saved in:
9
Rules of attraction : females perception of male self-representation in a dating app
Roshchupkina, Olga
;
Kim, Olga
;
Lee, Eun-Ju
- In:
Asia marketing journal
24
(
2023
)
4
,
pp. 169-177
Persistent link: https://www.econbiz.de/10013555700
Saved in:
10
Differential impact of customer equity drivers on satisfaction : the case of China's telecommunications industry
Seo, HaeJin
;
Fu, Linlin
;
Song, Tae Ho
- In:
Asia marketing journal
24
(
2023
)
4
,
pp. 178-189
Persistent link: https://www.econbiz.de/10013555701
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->