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Search: person:"Alperstein, Neil M."
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Alperstein, Neil M.
4
Peyrot, Mark
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Health marketing quarterly
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The Routledge companion to advertising and promotional culture
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Awareness of and attitudes toward direct-to-consumer prescription drug advertising among young adults
Alperstein, Neil M.
- In:
Health marketing quarterly
31
(
2014
)
3
,
pp. 231-245
Persistent link: https://www.econbiz.de/10010489679
Saved in:
2
The impact of social media on imaginary social relationships with media figures/celebrities who appear in advertising
Alperstein, Neil M.
- In:
The Routledge companion to advertising and promotional …
,
(pp. 192-204)
.
2013
Persistent link: https://www.econbiz.de/10010197569
Saved in:
3
Advertising in everyday life
Alperstein, Neil M.
-
2003
Persistent link: https://www.econbiz.de/10004784845
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4
Consumer Awareness of Prescription Drug Advertising
Alperstein, Neil M.
;
Peyrot, Mark
- In:
Journal of advertising research
33
(
1993
)
4
,
pp. 50-56
Persistent link: https://www.econbiz.de/10006540279
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