Search Results - person:"Amujo, Olusanmi C."

Contemporary Challenges Impacting on the Practice of Public Relations in Nigeria (1990-2011)

Amujo, Olusanmi C. - 2014

This article analyses some contemporary challenges impacting on the practice of public relations in Nigeria. It covers the period from 1990, when the Nigerian Institute of Public Relations (NIPR) was officially recognised by the Federal Government through a charter called Decree No. 16 of June...

Persistent link: https://www.econbiz.de/10013070925

Competence branding : a strategic differentiation approach for business organizations

Otubanjo, Olutayo; Amujo, Olusanmi C.; Alleyne, Lloydon B. - In: Journal of euromarketing 24 (2015) 2/3, pp. 149-169

Persistent link: https://www.econbiz.de/10011408866

Impact of corporate social irresponsibility on the corporate image and reputation of multinational oil corporations in Nigeria

Amujo, Olusanmi C.; Laninhun, Beatrice Adeyinka; … - In: Corporate social irresponsibility : a challenging concept, (pp. 263-293). 2012

Persistent link: https://www.econbiz.de/10009732409

A holistic corporate identity communications process

Otubanjo, Olutayo; Amujo, Olusanmi C. - In: The marketing review 12 (2012) 4, pp. 403-417

Persistent link: https://www.econbiz.de/10009713515

A holistic corporate identity communications process

Otubanjo, Olutayo; Amujo, Olusanmi C. - In: The marketing review 12 (2012) 4, pp. 403-417

Persistent link: https://www.econbiz.de/10010096295

The informal corporate identity communication process

Otubanjo, Olutayo; Amujo, Olusanmi C.; Cornelius, Nelarine - In: Corporate reputation review : an international journal 13 (2010/11) 3, pp. 157-171

Persistent link: https://www.econbiz.de/10008737287