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Marktforschung
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Brandt, Kermit A.
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Management Bulletin, American Management Association, Marketing Division
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Marketing harnesses the computer
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ECONIS (ZBW)
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Marketing harnesses the computer
Metz, Irving
;
Landis, Jack
;
Smyth, E. R.
-
1967
Persistent link: https://www.econbiz.de/10003178127
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The computer as a tool of marketing research
Brandt, Kermit A.
- In:
Marketing harnesses the computer
,
(pp. 32-38)
.
1967
Persistent link: https://www.econbiz.de/10003501382
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