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Search: person:"Calderón-Martínez, Aurora"
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Calderón-Martínez, Aurora
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Más Ruiz, Francisco José
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Más-Ruiz, Francisco J.
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Nicolau-Gonzálbez, Juan L.
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Ruiz-Conde, Enar
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Sellers Rubio, Ricardo
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International business review : the official journal of the European International Business Academy
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International journal of market research : JMRS ; the journal of the Market Research Society
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Tourism economics : the business and finance of tourism and recreation
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ECONIS (ZBW)
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Brand strategy scope and advertising spending : the more the better?
Sellers Rubio, Ricardo
;
Calderón-Martínez, Aurora
- In:
Tourism economics : the business and finance of tourism …
27
(
2021
)
1
,
pp. 70-85
Persistent link: https://www.econbiz.de/10012426677
Saved in:
2
Strategic group influence on entry mode choices in foreign markets
Más Ruiz, Francisco José
;
Ruiz-Conde, Enar
; …
- In:
International business review : the official journal of …
27
(
2018
)
6
,
pp. 1259-1269
Persistent link: https://www.econbiz.de/10011931354
Saved in:
3
Commercial and philanthropic sponsorship: Direct and interaction effects on company performance
Calderón-Martínez, Aurora
;
Más-Ruiz, Francisco J.
; …
- In:
International journal of market research : JMRS ; the …
47
(
2005
)
1
,
pp. 75-99
Persistent link: https://www.econbiz.de/10007783939
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