Campos, Patrícia de Oliveira; Mélo, Letícia Barbosa de; … - In: Marketing Intelligence & Planning 40 (2021) 2, pp. 227-241
Purpose: This study aims to contribute to the healthy eating literature by analyzing whether fear of coronavirus disease 2019 (COVID-19), ability to prepare food and the safety-seeking are antecedents of the intention to consume healthy foods during COVID-19 pandemic....