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Crespo-Almendros, E.
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Barrio-García, S. Del
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Barrio-García, Salvador del
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Journal of air transport management
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Online airline ticket purchasing : influence of online sales promotion type and Internet experience
Crespo-Almendros, E.
;
Barrio-García, S. Del
- In:
Journal of air transport management
53
(
2016
),
pp. 23-34
Persistent link: https://www.econbiz.de/10011546089
Saved in:
2
Do online discounts and free gifts damage brand image of service? : the moderating role of promotion-proneness
Crespo-Almendros, E.
;
Barrio-García, Salvador del
- In:
Service business
10
(
2016
)
1
,
pp. 31-58
Persistent link: https://www.econbiz.de/10011722145
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