Enterprise and the enterprise culture are regularly referred to in everyday conversation but the term enterprise has a variety of meanings. In its broadest sense enterprise refers to a set of attributes, skills and behaviours which may be demonstrated by an individual. In its narrowest sense it...

The relationship between job dissatisfaction and the decision to leave paid employment in favour of business ownership is explored. Particular attention is paid to the level of job satisfaction enjoyed by the sample studied prior to founding a new business ‐ the job satisfaction of male and...

Discusses some of the features of small firms and emphasizes that business proprietors have a different approach to marketing than do marketing managers in large concerns. Examines some empirical evidence which showed about two‐thirds of small firms had a nonmarketing approach, almost a third...