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Search: person:"De Klerk, Natasha"
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South Africa
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Südafrika
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Beziehungsmarketing
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Consumer behaviour
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E-commerce
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Einzelhandel
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Electronic Commerce
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Generation Y
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Industrial organization
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Industrieökonomik
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Internet
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Kundenbindungsprogramm
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Marketingmanagement
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Online-Marketing
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Retail point-based loyalty programme
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attitude
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usage behaviour
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De Klerk, Natasha
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Bevan-Dye, Ayesha Lian
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Neves, Jacinta Ana
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Redda, Ephrem Habtemichael
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Sharp, Kirsty-Lee
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International business and economics research journal
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ECONIS (ZBW)
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Influence of special treatment benefits on Generation Y students' attitude towards retail point-based loyalty programmes : retail point-based loyalty programmes
Neves, Jacinta Ana
;
Redda, Ephrem Habtemichael
;
De …
-
2022
Persistent link: https://www.econbiz.de/10013445485
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2
Internet's influence on the marketing activities of South African companies
Sharp, Kirsty-Lee
;
Bevan-Dye, Ayesha Lian
;
De Klerk, Natasha
- In:
International business and economics research journal
12
(
2013
)
9
,
pp. 1077-1086
Persistent link: https://www.econbiz.de/10010192349
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