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Dhaka, Sunishtha
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Dawar, Sunny
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Journal of global marketing
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Marketing i menedžment innovacij : m&mi
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Antecedents and role of trust in chatbot use intentions : an Indian perspective
Dawar, Sunny
;
Panwar, Savita
;
Dhaka, Sunishtha
;
Kudal, …
- In:
Marketing i menedžment innovacij : m&mi
13
(
2022
)
4
,
pp. 198-206
Persistent link: https://www.econbiz.de/10014250346
Saved in:
2
Co-creation willingness matrix and capability continuum for classification and scaling of services
Lazarus, Davis
;
Krishna, Anupam
;
Dhaka, Sunishtha
- In:
Journal of global marketing
27
(
2014
)
4
,
pp. 213-225
Persistent link: https://www.econbiz.de/10010408321
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