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Search: person:"Escalas, Jennifer Edson"
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Consumer behaviour
16
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16
Narrative Methode
5
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5
Personality psychology
4
Persönlichkeitspsychologie
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transformative consumer research
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English
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Escalas, Jennifer Edson
30
Bettman, James R.
8
Peracchio, Laura A.
6
Bublitz, Melissa G.
5
Hamby, Anne
4
Nardini, Gia
3
Hansen, Jonathan
2
Absher, Carrie
1
Bettman, James P.
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of the Association for Consumer Research : JACR
4
Journal of Consumer Research
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of public policy & marketing
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Cracking the code : leveraging consumer psychology to drive profitability
1
Handbook of brand relationships
1
Journal of advertising
1
Journal of business research : JBR
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Legends in consumer behavior
1
Strong brands, strong relationships
1
The Routledge companion to identity and consumption
1
The why of consumption : contemporary perspectives on consumer motives, goals and desires
1
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ECONIS (ZBW)
22
OLC EcoSci
5
RePEc
3
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1
Connecting the plot points : how consumers use and respond to narratives
Hamby, Anne
;
Escalas, Jennifer Edson
- In:
Journal of the Association for Consumer Research : JACR
9
(
2024
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10014633391
Saved in:
2
Scaling social impact : marketing to grow nonprofit solutions
Nardini, Gia
;
Bublitz, Melissa G.
;
Butler, Caitlin
; …
- In:
Journal of public policy & marketing
41
(
2022
)
3
,
pp. 254-276
Persistent link: https://www.econbiz.de/10013256505
Saved in:
3
Narratives : understanding how consumers use and respond to stories
Escalas, Jennifer Edson
(
ed.
);
Hamby, Anne
(
ed.
)
-
2024
Persistent link: https://www.econbiz.de/10014633472
Saved in:
4
Transported through time : the narrative processing of experiential purchases
Gallo, Iñigo
;
Escalas, Jennifer Edson
;
Sood, Sanjay
- In:
Journal of the Association for Consumer Research : JACR
9
(
2024
)
1
,
pp. 32-45
Persistent link: https://www.econbiz.de/10014633394
Saved in:
5
We're on the rise : how social movements support youth well-being
Bublitz, Melissa G.
;
Escalas, Jennifer Edson
;
Lteif, Lama
; …
- In:
Journal of the Association for Consumer Research : JACR
9
(
2024
)
2
,
pp. 143-154
Persistent link: https://www.econbiz.de/10014633425
Saved in:
6
Significant objects : how eudaimonic narratives enhance the value of featured products
Hamby, Anne
;
Tezer, Ali
;
Escalas, Jennifer Edson
- In:
Journal of advertising
52
(
2023
)
3
,
pp. 406-422
Persistent link: https://www.econbiz.de/10014305455
Saved in:
7
Conceptualizing brand purpose and considering its implications for consumer eudaimonic well-being
Williams, Patti
;
Escalas, Jennifer Edson
;
Morningstar, …
- In:
Journal of consumer psychology : JCP ; the official …
32
(
2022
)
4
,
pp. 699-723
Persistent link: https://www.econbiz.de/10013426643
Saved in:
8
Rise up : understanding youth social entrepreneurs and their ecosystems
Bublitz, Melissa G.
;
Chaplin, Lan Nguyen
;
Peracchio, …
- In:
Journal of public policy & marketing
40
(
2021
)
2
,
pp. 206-225
Persistent link: https://www.econbiz.de/10012534361
Saved in:
9
Food access for all : empowering innovative local infrastructure
Bublitz, Melissa G.
;
Peracchio, Laura A.
;
Dadzie, …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 354-365
Persistent link: https://www.econbiz.de/10012023812
Saved in:
10
What happens in Vegas stays on TripAdvisor? : a theory and technique to understand narrativity in consumer reviews
Laer, Tom van
;
Escalas, Jennifer Edson
;
Ludwig, Stephan
; …
- In:
Journal of consumer research : JCR ; an …
46
(
2019
)
2
,
pp. 267-285
Persistent link: https://www.econbiz.de/10012033963
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