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Search: person:"Gao, Tao"
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Consumer behaviour
7
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Gao, Tao
44
Rohm, Andrew J.
11
Sultan, Fareena
11
Gao, Tao (Tony)
6
Li, Tianze
6
Pagani, Margherita
6
Gao, Tao Tony
4
Liu, Ye
4
McGinnis, Lee Phillip
4
Sirgy, M. Joseph
4
Wang, Yuhan
4
Gentry, James W.
3
Wei, Yinghong
3
Bird, Monroe M.
2
Chen, JiaHui
2
Chen, Tao
2
Delava, Brittanie
2
Doyle, Myke
2
Eshaghoff, Talin S.
2
Flaschner, Alan
2
Gustavsen, Arild
2
Hu, Junlei
2
Huang, Suping
2
Ihara, Takeshi
2
Jelle, Bjørn Petter
2
Johar, J.S.
2
Kim, Eun-Seok
2
Leichter, Gordon
2
Sarraf, Talin E.
2
Schakett, Tammy
2
Shi, Linda Hui
2
Shingler, Matt
2
Sirgy, M.Joseph
2
Stearns, Chad
2
Zhang, Tao
2
Zhou, Nan
2
Ansary, Adel I. el-
1
Asimit, Alexandru V.
1
Asimit, Alexandru Vali
1
Chen, Cuiping
1
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IGI Global
1
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International Journal of Advanced Pervasive and Ubiquitous Computing (IJAPUC)
9
Journal of business research : JBR
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of Business Research
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of service research : JSR
3
Applied Energy
2
Business horizons
2
Journal of advertising research
2
Journal of international marketing
2
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
2
Multinational business review
2
Services marketing quarterly
2
The journal of consumer marketing
2
Thunderbird international business review
2
Business Horizons
1
Business process management journal
1
Energy economics
1
IDE discussion papers
1
International journal of business and globalisation : IJBG
1
Journal of Consumer Marketing
1
Journal of business ethics : JOBE
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of service management
1
Journal of small business strategy
1
North American actuarial journal
1
Performances and stakeholders
1
Technological forecasting & social change : an international journal
1
The international review of retail, distribution and consumer research
1
The journal of corporate finance : contracting, governance and organization
1
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ECONIS (ZBW)
31
OLC EcoSci
13
Other ZBW resources
10
RePEc
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BASE
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61
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1
Plural forms of governance for international strategic alliances : toward an integrative framework
Gao, Tao
- In:
International journal of business and globalisation : IJBG
27
(
2021
)
1
,
pp. 32-50
Persistent link: https://www.econbiz.de/10012505781
Saved in:
2
Building a compelling underdog consumption experience
Gao, Tao
;
McGinnis, Lee Phillip
- In:
Journal of small business strategy
30
(
2020
)
2
,
pp. 93-105
Persistent link: https://www.econbiz.de/10012265446
Saved in:
3
Managing business relationships during a pandemic : conducting a relationship audit and developing a path forward
Obal, Michael W.
;
Gao, Tao
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 247-254
Persistent link: https://www.econbiz.de/10012285361
Saved in:
4
The US-China relations and the impact of the US-China trade war : global value chains analyses
Meng, Bo
;
Gao, Yuning
;
Zhang, Tao
;
Ye, Jiabai
-
2022
Persistent link: https://www.econbiz.de/10013338035
Saved in:
5
Inhibitory influence of supply chain digital transformation on bullwhip effect feedback difference
Gao, Jing
;
Gao, Yang
;
Guan, Tao
;
Liu, Sisi
;
Ma, Tao
- In:
Business process management journal
30
(
2024
)
1
,
pp. 135-157
Persistent link: https://www.econbiz.de/10014496689
Saved in:
6
Sunshine-induced mood and SEO pricing : evidence from detailed investor bids in SEO auctions
Sun, Qian
;
Cheng, Xiaoke
;
Gao, Shenghao
;
Chen, Tao
;
Liu, Jia
- In:
The journal of corporate finance : contracting, …
80
(
2023
),
pp. 1-26
Persistent link: https://www.econbiz.de/10014365662
Saved in:
7
Motivational bases for consumers' underdog affection in commerce
McGinnis, Lee Phillip
;
Gao, Tao
;
Jun, Sunkyu
;
Gentry, …
- In:
Journal of service management
28
(
2017
)
3
,
pp. 563-592
Persistent link: https://www.econbiz.de/10011758770
Saved in:
8
A relationship governance perspective of organizational buyers' supplier choice decisions
Gao, Tao
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 328-342
Persistent link: https://www.econbiz.de/10011820619
Saved in:
9
Optimal risk transfer : a numerical optimization approach
Asimit, Alexandru V.
;
Gao, Tao
;
Hu, Junlei
;
Kim, Eun-Seok
- In:
North American actuarial journal
22
(
2018
)
3
,
pp. 341-364
Persistent link: https://www.econbiz.de/10012268074
Saved in:
10
Performance effects of global account coordination mechanisms : an integrative study of boundary conditions
Shi, Linda Hui
;
Gao, Tao
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011500425
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